Workshops

You are probably visiting this page, after attending one of the LinkedIn events, a teams training, or Microsoft GrowthX Accelerator workshops for startups. If you haven't attended any, then here's your chance to catch-up!

Workshops and Events

⚪ LinkedIn Live : A Day In The Life Of A Media Strategist

Wed, Nov 1, 2023, 6:00 PM - 6:30 PM (GMT+4)

If you are a Media Strategy professional or aspiring to be one, please join this 30 minutes audio session dissecting "A Day In The Life Of A Media Strategist"
What does it look like to be a Media Strategist? What are the things that you would be expected to be doing? What additional value can you add to the business you are working with? How to tie your Media Strategy to the business goals and KPIs?

⚪ LinkedIn Live : Measuring What Matters In Marketing

Wed, Nov 15, 2023, 6:00 PM - 6:45 PM (GMT+4)

After highlighting the importance of identifying strategy goals and KPIs, many times, it's time to make this work for you. You need a proper measurement framework that validates these media outcomes and metrics.
Join this 45 minutes session, to unravel these topics and get your questions answered.
There is a dedicated chapter for App measurement from the regional Mobile Measurement expert: 𝐘𝐢ğ𝐢𝐭 𝐀𝐭𝐚𝐤𝐚𝐧, Sr. Partnerships Manager at Adjust

Spotify Podcast : Reporting on Marketing Performance

Mon, Nov 27, 2023

Techtalk by Ciente: Ep. 11 - Reporting on marketing performance is often easier said than done. In this podcast we lay out clear KPIs for media activation, the most effective ways to build a first-party audience database, drive relevant brand experiences, and measure what truly matters.

⚪ LinkedIn Live : Let's Talk Audience In Marketing (Pt.1)

Wed, Dec 6, 2023, 6:00 PM - 6:30 PM (GMT+4)

Let's take a step back and discuss some approaches to Audience Targeting. Busting couple of myths about targeting methods on media channels. As well as explaining the signals you can find across media platforms and what goes beyond targeting.

⚪ LinkedIn Live : Let's Grow Your Audience With Marketing (Pt.2)

Wed, Jan 3, 2024, 6:00 PM - 6:30 PM (GMT+4)

It's time now to dig deeper into this and understand more about growing your audience, nurturing them, and best tactics to turn them into customers for your business. Also learn about publishers capabilities of retaining your audience while staying relevant in context.

⚪ LinkedIn Live : Let’s Get Your Business Visible on Google (SEO)

Wed, Jan 17, 2024, 6:00 PM - 6:30 PM (GMT+4)

Your business deserves to show on Google, to help attract the leads/sales and drive the growth it should be driving. So join this packed session to learn the ABCs of SEO.
Whether you're an SEO newbie or a marketing pro looking for a refresh, this webinar is for you. Learn how to break free from the Google invisibility cloak!

⚪ LinkedIn Live : Let’s Use AI For Real Life Business Benefits

Wed, Jan 31, 2024, 7:00 PM - 7:45 PM (GMT+4)

Don't miss this opportunity to unlock the true potential of AI for your business and register now for the session. Showcasing real-life examples and practical strategies to help you tackle many asks: Boost efficiency and productivity, Make smarter data-driven decisions, Do the heavy lifting in your day-to-day tasks, Stay ahead of the curve.

⚪ LinkedIn Live : Let’s Get Customers To Love Your Brand ❤️

Wed, Feb 14, 2024, 6:00 PM - 6:30 PM (GMT+4) - ▶️ Replay Available

Who wouldn't want a customer to love their brand and become the biggest advocates?
Diving into few of these tactics that you could - and should - use to turn these customers and fans into walking promoters for your business.

Digital Media Planning

Dates: TBA
Cost: TBA

Course syllabus will be announced a month before the course

Digital Marketing Strategy

Dates: TBA
Cost: TBA

Course syllabus will be announced a month before the course


Digital Marketing - The Brilliant Basics (Practical Guide by Mohamed Helmy)

Date: Wed, Jan 10, 2024, 7:00 PM - 7:50 PM
Cost: Free
▶️ Replay Link: LinkedIn - YouTube

Setting up this webinar, to deliver on 𝐩𝐫𝐚𝐜𝐭𝐢𝐜𝐚𝐥 tips and 𝐛𝐚𝐬𝐢𝐜𝐬 within digital marketing - that goes beyond theories that are usually taught online, or in classes.
Talking about multiple topics within digital marketing landscape, so join if you are 𝐧𝐞𝐰 to the industry or still progressing in your career.
This will be as 𝐏𝐑𝐀𝐂𝐓𝐈𝐂𝐀𝐋 as possible, based on 12+ years of running digital marketing campaigns for clients within agencies, across almost every vertical, and many regions, all the way from Australia to the Americas.